Showcasing Asia's best examples of design-led innovation.

Service Design Hong Kong is an Asia-Pacific regional conference dedicated to customer-centric business design.


Great For

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Kickstarting Innovation

Organisations wanting to kick-start a culture of innovation and entrepreneurship across their business.

Breaking into the Field

People wanting to explore or transition into a career in service design, design thinking or experience design.

Designing your Business 

Anyone interested in learning how to design innovative business models and seeing case studies from across Asia.


We'll explore the following topics

  • Service Design
  • Design Thinking
  • Customer Experience
  • Innovation
  • Digital Transformation
  • Human-Centred Design
  • Experience Design